Halifax is preparing for the largest tourism industry conference in the country.
The Tourism Industry Association of Nova Scotia is bringing businesses from across the province to the Tourism Summit: Invest In Tourism this month.
“Tourism is Nova Scotia’s most promising economic sector, employing over 40,000 Nova Scotians,” says Glenn Squires, TIANS chairman.
“The revenue generated from tourism receipts this year is expected to exceed $2.6 billion.” The Canadian government, through the Atlantic Canada Opportunities Agency, has committed $141,496 to assist TIANS with the conference.
“Atlantic Canada offers visitors a rich variety of cultures, culinary adventures, pristine coastlines and a wellspring of natural beauty,” says Andy Fillmore, MP for Halifax, who is attending the opening welcome reception and marketplace on Sunday evening.
“This is complemented by the region’s most important asset, its welcoming people who are the key to the region’s extraordinary tourism experience.
The government of Canada recognizes the importance of the industry to communities, businesses and individuals.” The event will be from Nov. 20-22. The Tourism Summit encourages innovative ideas that attendees can implement in their businesses as well as their communities, while inspiring collaboration.