Affordable luxury shopping in an exotic destination is what Malaysia is betting on to attract affluent Chinese tourists to its shores during the summer travel season.
The ‘Malaysia Mega Sale – Luxury Shopping Experience Campaign’ is bringing tourism authorities and shopping attractions together to make a joint bid for Chinese big spenders’ wallets in the competitive summer season.
The campaign is the result of the Malaysian government’s efforts to promote Malaysia as a shopping haven for tourists looking for high-end luxury goods, an effort that has coincided with a rapid growth of Chinese tourists visiting the Southeast Asian destination.
The campaign also coincides with the Malaysian sale season, an annual national sale held between June 15 and August 31.
Among the stakeholders in the campaign are the Malaysian government, the Pavilion Kuala Lumpur shopping mall, and high-end retailer The Melium Group, who are jointly promoting the shopping event on the global scale.
Perhaps unsurprisingly, Chinese tourists represent the most important customer segment for luxury retailers in Malaysia,outspending all other customer groups in Malaysia’s luxury shopping segment.
Malaysia, which has liberalized its visa policy for Chinese tourists, is an increasingly popular destination for Chinese travelers.
In 2016, 2.1 million Chinese tourists visited the country, a number the Malaysian government hopes will grow to 3 million Chinese visitors in 2017.
Based on a report on the Tourism Refund Scheme, 43 percent of the tourist expenditure is on watches and jewelry, which are considered as luxury items.
Chinese tourists are the largest spenders on these items, followed by Singaporeans, Indonesians, Indians, and Bangladeshis.
All this gives an indication of the growth and potential of luxury shopping and luxury tourism, with markets in Asia leading the way as high retails spenders, YBhg. Datuk Hj. Ab. Ghaffar bin A.
Tambi, the Malaysian Ministry of Tourism and Culture Malaysia Secretary General said in a speech at the Kuala Lumpur campaign launch event.
Just across the Johor-Singapore Causeway, Singapore is holding a similar shopping event.
The Great Singapore Sale which also vies to attract big-spenders in the region to retailers in Singapore. Organized by the Singapore Retailers Association in collaboration with Visit Singapore and China’s UnionPay, The Great Singapore Sale serves a formidable competitor for the Malaysia Mega Sale—both hoping that their sales will generate increased visitation and shopping among important customer segments.
With our duty-free status, we can capitalize on the luxury tourist shoppers market as luxury brand prices in Malaysia are within an average of 25 percent lower than in some other countries and with GST tax refund, our luxury brands prices are more attractive.
On top of that, Malaysia now has an impressive range of international luxury fashion brands, The Melium Group President Dato Seri Farah Khan said at the event.
With a growing number of shopping events popping up around the world, each promoting deep discounts and generous tax refund policies, finding a suitable shopping destination has never been easier for China’s big-spending luxury tourists.
Tourism Observer
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Showing posts with label Tourism in Malaysia. Show all posts
Showing posts with label Tourism in Malaysia. Show all posts
Monday, 3 July 2017
Wednesday, 21 June 2017
MALAYSIA: Elephant Calf Killed In Road Accident
Malaysia's beleaguered wild elephants face a variety of daily dangers. They may be poached for their body parts. They may be poisoned by smallholders and plantation owners to keep them off their properties.
And they may be killed in road accidents.
A young elephant calf has just suffered that fate in Gerik. The two-year-old jumbo was found dead, lying in a pool of blood, by the side of the Gerik-Jeli Highway in Gerik, in Perak state.
The juvenile pachyderm had likely been killed by a vehicle while it was trying to cross the road.
Such incidents involving elephants are relatively rare in Malaysia, but numerous wild animals fall victim to vehicular accidents regularly, from deer to tapirs.
The stretch of highway where the young calf was killed has long been highlighted by conservationists as a dangerous spot for wild elephants.
Jumbos from the Royal Belum State Park and Temenggor Forest Reserve in the area often wander around the highway, especially in early morning and late at night when visibility is low, as they forage for food.
Wild elephants tend to cover large distances in search of a varied diet and during their travels they are exposed to risks, including accidents on the roads they need to cross to get from one part of the forest to another.
The young elephant was found by members of the Malaysian conservationist group Management and Ecology of Malaysian Elephants (MEME). "We are devastated to see a baby elephant killed by a car at Gerik-Jeli Highway," Alicia Solana Mena, a field manager and elephant tracker for MEME, wrote in a Facebook post, which displayed images of the dead calf taken at the site.
The conservationist has urged Malaysian motorists to remain alert while driving through wildlife areas.
Drivers please slow down at roads with wildlife crossings,she wrote. Be mindful of our forest friends. Let's not cause them any more harm. They have already lost so much when we took their forest to build roads on.
Drivers will indeed need to be careful as the chance of similar accidents involving wildlife will remain high. Many wild animals, elephants included, are being boxed into ever-shrinking habitats by encroaching development, and deprived of ample roaming grounds they often have no choice but to venture into populated areas where they are at increasing risk of being hunted, killed or run over.
Wild elephants have already lost so much of their forests and more of them are coming out to roads to find food like grass, palm trees and bamboo, Ahimsa Campos-Arceiz was quoted as saying by the BBC news service.
They are also spending more time hanging around roads," he added. As Malaysia develops, it needs to compromise, especially in this landscape which houses one of the most important forests in South-East Asia. Elephants need to roam freely and safely."
And they may be killed in road accidents.
A young elephant calf has just suffered that fate in Gerik. The two-year-old jumbo was found dead, lying in a pool of blood, by the side of the Gerik-Jeli Highway in Gerik, in Perak state.
The juvenile pachyderm had likely been killed by a vehicle while it was trying to cross the road.
Such incidents involving elephants are relatively rare in Malaysia, but numerous wild animals fall victim to vehicular accidents regularly, from deer to tapirs.
The stretch of highway where the young calf was killed has long been highlighted by conservationists as a dangerous spot for wild elephants.
Jumbos from the Royal Belum State Park and Temenggor Forest Reserve in the area often wander around the highway, especially in early morning and late at night when visibility is low, as they forage for food.
Wild elephants tend to cover large distances in search of a varied diet and during their travels they are exposed to risks, including accidents on the roads they need to cross to get from one part of the forest to another.
The young elephant was found by members of the Malaysian conservationist group Management and Ecology of Malaysian Elephants (MEME). "We are devastated to see a baby elephant killed by a car at Gerik-Jeli Highway," Alicia Solana Mena, a field manager and elephant tracker for MEME, wrote in a Facebook post, which displayed images of the dead calf taken at the site.
The conservationist has urged Malaysian motorists to remain alert while driving through wildlife areas.
Drivers please slow down at roads with wildlife crossings,she wrote. Be mindful of our forest friends. Let's not cause them any more harm. They have already lost so much when we took their forest to build roads on.
Drivers will indeed need to be careful as the chance of similar accidents involving wildlife will remain high. Many wild animals, elephants included, are being boxed into ever-shrinking habitats by encroaching development, and deprived of ample roaming grounds they often have no choice but to venture into populated areas where they are at increasing risk of being hunted, killed or run over.
Wild elephants have already lost so much of their forests and more of them are coming out to roads to find food like grass, palm trees and bamboo, Ahimsa Campos-Arceiz was quoted as saying by the BBC news service.
They are also spending more time hanging around roads," he added. As Malaysia develops, it needs to compromise, especially in this landscape which houses one of the most important forests in South-East Asia. Elephants need to roam freely and safely."
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