Thursday 17 September 2015

USA: The Hotel Monaco San Francisco is Now The Marker Hotel

The Hotel Monaco San Francisco, a flagship Kimpton Hotel, just got de-branded to The Marker Hotel, managed by Destination Hotels and Resorts. (You can see the hotel on their website here.)

De- or reflagging, as hotel industry folks know very well, happens all the time but a tipster tells us this particular switcheroo, might be directly related to IHG acquisition of the hotel brand late last year.

More Kimpton hotels to be rebranded in the weeks ahead to avoid become unionized. IHG's local union contract requires any new IHG properties go thru "card check", and the union came a' knockin'. Lasalle and Pebblebrook own almost every Kimpton Hotel in SFO, so Kimpton will only be left managing the Buchanan and Sir Francis Drake, which are already unionized.

Our tipster also says that Viceroy Hotel Group may pick up the management contract for at least two other Kimptons.

We reached out to Kimpton for a statement about the deflagging but have yet to heard back. We'll keep you posted on which if other Kimptons get deflagged. Currently, The Marker (which has changed absolutely nothing at the hotel) is going for about $329 a night.

For what it's worth, Kimpton was made #11 on Fortune mag's "Best Places to Work" in 2015.

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